Global Consumer and Market Intelligence (CMI) Manager - HAIR (d/f/m)

Consumer Brands Marketing Research & Development Germany, Düsseldorf, North Rhine Westphalia Full Time Regular
Apply for this role
Global Consumer and Market Intelligence (CMI) Manager - HAIR (d/f/m) Apply for this role
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About this Position

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What you´ll do

  • As the Global Consumer & Market Intelligence (CMI) Manager Hair, you will advise the International Marketing Team and the strategy teams for Hair on all consumer-related insights about consumers, categories, and brands.
  • Work together with your CMI and strategy colleagues in making long-term plans for categories, helping to grow brands, launching new products, developing communications, setting prices, and determining the best assortment strategy.
  • Be responsible for all market research studies as well as regular tracking studies in the hair categories, from inception to completion, translating the figures and findings into actionable business recommendations and developing in-depth consumer and category knowledge.
  • Be responsible for a set of CMI research methodologies, developing and maintaining methodological standards for them. You'll make sure that Henkel always uses first-class and up-to-date methods by knowing the market, evaluating new developments, and optimizing existing methods.
  • Initiate meta-analyses of these methods across all studies in Henkel Consumer Brands and train marketing teams to better understand the context, improve test material, and thereby develop consumer-relevant innovations. 

What makes you a good fit

  • Master's degree in market research, marketing, psychology, or similar fields
  • At least 5 years of professional experience in the field of market research, especially in market research agencies and preferably for the consumer goods industry
  • In-depth knowledge of qualitative and quantitative research methodologies required for everything from basic brand and category studies to new product innovation (from discovering consumer needs to validating the final product mix before launch)
  • Strong analytical skills and excellent project management skills
  • Confident and with very good consultative skills
  • Very good English language skills, good German language skills are an advantage

Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  • Diverse national and international growth opportunities
  • Globally wellbeing standards with health and preventive care programs
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Employee Share Plan with voluntary investment and Henkel matching shares
  • Company Pension Plan 100% financed by Henkel
  • MEGA Preventive Health Insurance
  • CareFlex Supplementary Care Insurance
  • Mobility offer: My Henkel Bike and Jobticket

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, generations and disabilities. If there are any specific accommodations or adjustments you require for the interview process or your on-site appointment, please inform us, and we'll do our best to accommodate your requests.

JOB ID: 25078065

Job Locations: Germany, North Rhine Westphalia, Düsseldorf

Contact information for application-related questions: Recruitment-Germany@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

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How is work at Henkel

About Henkel

Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.

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FAQ

Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.

Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.

Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.

Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.

Our recruiting team will help you with all requests regarding your application. Contact the team here.