Building on a strong legacy of more than 145 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.
Consumer Brands Trade Marketing Category Manager
Apply for this role
Consumer Brands Trade Marketing Category Manager
Apply for this role
About this position
At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 47.000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth. Dare to make an impact?
What you'll do
- Collaborate with related functions to develop category growth, BTL communication and 4P strategy
- Define categories for how consumers use or perceive them; Provide category insight and analysis for developing a sales plan
- Collaborate with retailers, wholesalers, and distributors to ensure products are stocked and available in stores; Manage relationships with these trade partners to ensure mutual success
- Develop promotional activities specific to retailers, such as price discounts, in-store displays, or loyalty programs to boost sales
- Utilize point-of-sale (POS) materials like shelf displays, banners, or signage that encourage consumers to notice and purchase the product in-store; Ensure products are well-positioned and easy to find on store shelves
- Support sales team for working with retailers to optimize product placement in stores, securing premium shelf space, and ensuring the product is presented attractively; Influence how and where products are displayed to drive sales
- Collect and analyze sales data to evaluate how well products are performing in different retail environments; Use these insights to adjust strategies and maximize the effectiveness of marketing efforts
- Allocate resources for promotional activities with trade partners and optimizing the return on investment (ROI) from these promotions; Work closely with sales teams to ensure that trade promotions align with broader sales goals and to support key retail accounts
What makes you a good fit
- Bachelor’s degree in related field is required
- Minimum of three (3) years work experience in Trade Marketing is required
- Strong experience in FMCG working with brands and/or in an international environment is required
- Knowledge and understanding of the markets, channels and customers in Korea is required
- Excellent command of MS office is required
- Good communication in English is required and Korean is native
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
JOB ID: 24071105
Job Locations: South Korea, Seoul, Gangnam
Contact information for application-related questions: recruit.hr@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
About Henkel
FAQ
I am interested in several jobs. Can I apply for multiple positions at the same time?
Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.
The job offer is written in English – should I write my application in English as well?
Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the ‘rule’ is: please write the application in the same language as the job ad.
Do I get feedback during the application process about the state of my application?
Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.
Can employees move between business areas and/or to a different country?
Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.
Here you will get further information on our training programs.
Whom do I contact if I have questions concerning my application?
Our recruiting team will help you with all requests regarding your application. Contact the team here.