Cold Power

Outstanding results even in cold water

Discover bright whites and a brilliant clean with Cold Power's range of laundry detergents.

Specifically developed for outstanding results even in cold water, Cold Power is the smart choice for your laundry:

• Smart for your clothes
  Cold Power gives you clean and fresh clothes in cold water wash, which is gentler on your clothes than hot temperatures.
• Smart for your pocket
  Cold water washing uses less energy vs washing in warm water using electrical heating.
• Smart for the planet
  Cold water washing uses less energy and reduces environmental impact. Cold Power is specially formulated for cold water washing.