1927

And action!

Pictured is the entrance to the UFA-Palast cinema in Ludwigshafen during the season of the movie “Wäsche – Waschen – Wohlergehen” (“Laundry – Washing – Well-being”). The imposing entrance is decorated with advertising for the film.

The film “Wäsche – Waschen – Wohlergehen” ("Laundry – Washing – Well-being") was released on the big screen in 1932 (here: UFA-Palast cinema Pfalzbau-Ludwigshafen)

A colorful advertising poster for the film “Laundry – Washing – Well-being”, showing the acting ensemble and advertising free admission to the film.

The promotional poster for the film “Wäsche – Waschen – Wohlergehen” (“Laundry – Washing – Well-being”) is a real eye-catcher at the time

As of 1927, Henkel commissions a whole series of documentaries and feature films for the main programs of the big movie theaters. In 1927, for example, the silent movie...