About the Challenge
For more than 130 years, Henkel has been a leader with brands and technologies that make people’s lives easier, better and more beautiful. Henkel operates in three business areas – Home Care, Personal Care, and Adhesives Technologies – and ranks among the fortune Global 500 companies. In fiscal 2006, Henkel generated net sales of 12.74 billion euros and operating profit of 1,298 million euros. Our 52,000 employees worldwide are dedicated to fulfilling our corporate claim “A Brand like a Friend” and ensuring that people in more than 125 countries can trust brands and technologies from Henkel.
Now Henkel invites you to a challenge to compete on innovation.
Take up the challenge, form a team of 3 students, register online and compete on your vision of life in 2050.
The Henkel Innovation Challenge is a new and international business game on innovation. The 2007 event is focused on the Laundry & Home Care Business Sector of Henkel. In teams of 3, you will act as Henkel Innovation Managers, preparing your vision of how household life in and around the kitchen (including the laundry needs) will look in 2050. You must take into consideration not only economic but also demographic, social, environmental and other developments. From your vision, elaborate your new business idea and convince us! Aspects for developing this vision include both Henkel‘s vision and the Henkel Innovation Process.
The Henkel Innovation Challenge is run in three rounds between October 2007 and April 2008. This business game is open to all students from Belgium, France, Germany, Italy, Spain and the Netherlands and will be conducted in English.